What is AR-VR?
With virtual reality you can swim with dolphins. With augmented reality you can see a dolphin swim through your living room.
Both augmented reality (AR) and virtual reality (VR) have the ability to change the way we see the real world, broadening our horizons and making dreams become reality.
When a user places a VR headset over their eyes, Virtual Reality places the user in a constructed world with little consideration to the real world behind the glasses. VR blocks out the real world and enables the user to be transported somewhere else entirely. VR provides full immersion of the user into another environment, making a whole environment and the objects inside it appear as reality, whilst the room the user is physically stood in, and the objects and people within it disappear.
With augmented reality the user remains within the real world environment and their experience is augmented by virtual elements. Rather than blocking out the real world and transporting the user elsewhere, AR keeps the user exactly where they are and blends virtual reality with the physical world, augmenting the user’s reality with additional virtual content such as animals or objects.
Both VR and AR immerse the user in an environment different from the real world. VR is fully immersive, isolating the user from the real world and placing them somewhere else. AR provides more flexibility for the user to combine the real world with virtual objects around them.
At Seoul VR Technologies, we believe that the uses for both AR and VR are almost limitless, and that both technologies have a unique set of amazing possibilities for users. Industry commentators forecast that VR will become the dominant platform initially, with AR’s adoption trajectory being longer but higher. We expect the combined market for AR-VR to exceed $160 billion by 2020 with AR generating 75% of the revenues by 2025, which presents a huge opportunity for Seoul VR Technologies.